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- Headquarters
- Bethesda, Maryland
- Founded
- 1927
- Ownership
- NASDAQ-listed (MAR)
Marriott International operates more than thirty lodging brands, of which The Ritz-Carlton sits at the luxury apex alongside St. Regis, EDITION and Luxury Collection. Its move into cruising came through a licensing structure rather than direct ownership.
The Ritz-Carlton Yacht Collection uses the brand, the service standards and — crucially for frequent travellers — the Marriott Bonvoy loyalty programme, while ship ownership and operation sit with a separate investor group.
The commercial logic is loyalty: Bonvoy is the largest hotel programme in the world, and a yacht product gives its top tiers somewhere aspirational to redeem and earn without leaving the ecosystem.
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